IT’s all about Engagement!
Touch their hearts or tease their smiles – and let your brand be….
…UNFORGETTABLE
WHO IS
SANDRo?
About Me
At 40, I wear many hats—proud dad of twins, curious lifelong learner, and a professional who's crafted a career as unique as a Swiss Army knife.
With a Bachelor's in Business Administration and a Master's in Sports Science, I’ve blended my passion for performance—both in business and life— into a dynamic portfolio.
Think marketing nerd meets sports scientist.
Currently splitting my time between being self-employed and employed, I've embraced the financial industry's golden rule: diversify your portfolio.
Over 12 years, I’ve led digital marketing strategies across startups, SMEs, and large corporations, fine-tuning my expertise from the ground up.
My seven years at Credit Suisse and four years at AXA added a deep understanding of the financial- and insurance sector, paired with hands-on digital marketing experience.
My sports science background keeps me grounded, ensuring I prioritize both my physical and mental well-being—a cornerstone for staying a high performer.
Whether optimizing a campaign or training for the mental marathon of fatherhood, I approach every challenge with energy, focus, and a dash of humor.
My Digital Marketing Strategy
01
ENGAGEMENT
It's all about engagement! In a world where products and services are increasingly interchangeable, the key differentiators are trust and professional service. But before customers can experience that, they need to notice you. The goal of marketing is to make people stop, listen, and interact with your brand. Engagement builds trust, and trust turns into loyalty. If they don’t hear you, they won’t trust you—so let’s make some noise!
Touch their hearts or tease their smiles – and let your brand be unforgettable!
ANYMORE Questions?
Let’s TALK.
Without data, you’re flying blind. Performance metrics are the backbone of every successful marketing strategy. They tell you what works, what doesn’t, and where to double down. It’s like having a GPS for your campaigns—why guess when you can know? Continuous evaluation ensures you’re always optimizing, improving, and staying ahead of the curve. Numbers don’t lie, and they’re your best friend in the race for results.
Marketing isn’t just science or art—it’s a dynamic blend of both. Let’s make it impactful, creative, and, above all, successful.
CHECK IT OUT
02
DIVERSIFICATION
Why bet on one horse when you can enter a whole stable into the race? Diversification is essential—whether it’s across platforms like Google Ads, LinkedIn, and Instagram, or within content itself. Sometimes you need humor, other times professionalism or raw emotion. The same goes for resources: mix in-house expertise with external specialists to cover all angles. Flexibility and variety keep your strategy agile and ready to adapt to what resonates. Because at the end of the day, the customer decides the winner.
03
ANALYSIS & EVALUATION
Want to see more of what I do as a Digital Marketing Specialist? Here are the social media channels I’m currently managing.